Rare Book Monthly

Articles - August - 2020 Issue

A New Use for Old Books – Commercialized Art

Books as brand art (TikTok user rosekaylee).

Books as brand art (TikTok user rosekaylee).

The sin of book desecration has a new convert and the outrage has spread through the world of social media like a video of a cute kitten playing with a ball of yarn. We have seen people cut books apart to create “artworks,” or treat them as mere physical objects. People will display them backwards, fore edges exposed, or by color coding. The infamous “books by the foot” enables you to buy them by your favorite color, content be damned. Some people actually buy old books to collect them, ignoring their purpose of being read. Can you imagine?

 

The latest horror comes through TikTok, the newest favorite social media. The benefit of TikTok is that it enables China to clandestinely learn everything about you. Why they want to know this is unclear. TikTok enables you to create short videos in case you find creating a YouTube video too demanding on your time. This one took only 31 seconds to outrage book lovers. In it, TikTok user rosekaylee transforms three books into something other than they were when she started.

 

In the wordless video, the unseen Ms. rosekaylee starts by painting a book. She paints the cover of one black, the next white. Next, she paints on a layer of varnish. The final step is unseen as it would take more time than a 31-second video allows. Off camera, she paints the name of high-fashion brands on the spines and covers. At the end, she displays her work, three books, lying on a table, with the names “Chanel,” “Dior,” and “Louis Vuitton” written on their spines.

 

Why did she do this? Who knows. Remember, there are no words with this video, just some incredibly annoying music. Whatever the reason, a lot of people either love or hate this idea. As of a few days ago, 7.8 million people had viewed the video.

 

Some people consider the destruction of a book a desecration, the equivalent of book burning. However, assuming rosekaylee is not doing this to rare and valuable books for some incomprehensible reason, these books are likely of little value and easily replaced. The reality is today thousands of books are being trashed probably everyday, as there are just too many unwanted and unneeded books in circulation. Others may be displeased with the sense of crass commercialism, using these books to promote some brand name. That's an understandable reaction, and yet crass commercialism can also be art. Ask Andy Warhol. I can't even imagine how many millions of dollars his Campbell's Soup can is worth. I'm sure rosekaylee would be happy to be recognized as the next Andy.

Rare Book Monthly

  • Forum Auctions
    Fine Books, Manuscripts and Works on Paper
    27th March 2025
    Forum, Mar. 27: Dürer (Albrecht) Hierin sind begriffen vier bücher von menschlicher Proportion, 4 parts in 1, first edition, Nuremberg, Hieronymus Andreae for Agnes Dürer, 1528. £30,000 to £40,000.
    Forum, Mar. 27: Book of Hours, Use of Rome, illuminated manuscript in Latin, on vellum, 26 fine hand-painted miniatures, 17th century dark brown morocco, [Lyon], [c. 1475 and later c. 1490-1500]. £25,000 to £35,000.
    Forum, Mar. 27: Brontë (Emily) The North Wind, watercolour, [1842]. £15,000 to £20,000.
    Forum, Mar. 27: Titanic.- Mudd (Thomas Cupper, one of the youngest victims of the sinking of the Titanic, 1895-1912) Autograph Letter signed on board RMS Titanic to his mother, April 11th 1912. £20,000 to £30,000.
    Forum Auctions
    Fine Books, Manuscripts and Works on Paper
    27th March 2025
    Forum, Mar. 27: [Austen (Jane)] Emma: A Novel, 3 vol., first edition, for John Murray, 1816. £10,000 to £15,000.
    Forum, Mar. 27: Picasso (Pablo).- Ovid. Les Metamorphoses, one of 95 copies, signed by the artist, Lausanne, Albert Skira, 1931. £10,000 to £15,000.
    Forum, Mar. 27: America.- Ogilby (John) America: Being the Latest, and Most Accurate Description of the New World..., all maps with vibrant hand-colouring in outline, probably by an early hand, 1671. £15,000 to £25,000.
    Forum, Mar. 27: Iceland.- Geological exploration.- Bright (Dr. Richard )and Edward Bird. Collection of twenty original drawings from travels in Iceland with Henry Holland and George Mackenzie, watercolours, [1810]. £20,000 to £30,000.
  • Forum Auctions
    The Library of Barry Humphries
    26th March 2025
    Forum, Mar. 26: Beckford (William) [Vathek] An Arabian Tale, first (but unauthorised) edition, Lady Caroline Lamb's copy with her signature and notes, 1786. £2,000 to £3,000.
    Forum, Mar. 26: Baudelaire (Charles) Les Fleurs du Mal, first edition containing the 6 suppressed poems, first issue, contemporary half black morocco, Paris, 1857. £4,000 to £6,000.
    Forum, Mar. 26: Beardsley (Aubrey).- Pope (Alexander) The Rape of the Lock, one of 25 copies on Japanese vellum, Leonard Smithers, 1896. £4,000 to £6,000.
    Forum, Mar. 26: Douglas (Lord Alfred) Sonnets, first edition, the dedication copy, with signed presentation inscription from the author to his wife Olive Custance, The Academy, 1909. £2,000 to £3,000.
    Forum Auctions
    The Library of Barry Humphries
    26th March 2025
    Forum, Mar. 26: Crowley (Aleister) The Works..., 3 vol. in 1 (as issued)"Essay Competition" issue on India paper, signed presentation inscription from the author, 1905-07. £1,500 to £2,000.
    Forum, Mar. 26: Rodin (Auguste).- Mirbeau (Octave) Le Jardin des Supplices, one of 30 copies on chine with an additional suite, bound in dark purple goatskin, Paris, 1902. £3,000 to £4,000.
    Forum, Mar. 26: Pellar (Hans) Eight original book illustrations for 'Der verliebte Flamingo' [together with] a published copy of the first edition of the book, 1923. £6,000 to £8,000.
    Forum, Mar. 26: Cretté (Georges, binder).- Louÿs (Pierre) Les Aventures du Roi Pausole, 2 vol., one of 99 copies, with 2 original drawings, superbly bound in blue goatskin, gilt, Paris, 1930. £3,000 to £4,000.
  • Sotheby's
    Sell Your Fine Books & Manuscripts
    Sotheby’s: The Shem Tov Bible, 1312 | A Masterpiece from the Golden Age of Spain. Sold: 6,960,000 USD
    Sotheby’s: Ten Commandments Tablet, 300-800 CE | One of humanity's earliest and most enduring moral codes. Sold: 5,040,000 USD
    Sotheby’s: William Blake | Songs of Innocence and of Experience. Sold: 4,320,000 USD
    Sotheby’s: The Declaration of Independence | The Holt printing, the only copy in private hands. Sold: 3,360,000 USD
    Sotheby's
    Sell Your Fine Books & Manuscripts
    Sotheby’s: Thomas Taylor | The original cover art for Harry Potter and the Philosopher's Stone. Sold: 1,920,000 USD
    Sotheby’s: Machiavelli | Il Principe, a previously unrecorded copy of the book where modern political thought began. Sold: 576,000 GBP
    Sotheby’s: Leonardo da Vinci | Trattato della pittura, ca. 1639, a very fine pre-publication manuscript. Sold: 381,000 GBP
    Sotheby’s: Henri Matisse | Jazz, Paris 1947, the complete portfolio. Sold: 312,000 EUR
  • Swann
    Printed & Manuscript African Americana
    March 20, 2025
    Swann, Mar. 20: Lot 7: Thomas Fisher, The Negro's Memorial or Abolitionist's Catechism, London, 1825. $6,000 to $9,000.
    Swann, Mar. 20: Lot 78: Victor H. Green, The Negro Travelers' Green Book, New York, 1958. $20,000 to $30,000.
    Swann, Mar. 20: Lot 99: Rosa Parks, Hand-written recollection of her first meeting with Martin Luther King Jr., autograph manuscript, Detroit, c. 1990s. $30,000 to $40,000.
    Swann, Mar. 20: Lot 154: Frederick Douglass, Autograph statement on voting rights, signed manuscript, 1866. $20,000 to $30,000.
    Swann, Mar. 20: Lot 164: W.E.B. Du Bois, What the Negro Has Done for the United States and Texas, Washington, circa 1936. $3,000 to $4,000.
    Swann
    Printed & Manuscript African Americana
    March 20, 2025
    Swann, Mar. 20: Lot 263: Susan Paul, Memoir of James Jackson, Boston, 1835. $6,000 to $9,000.
    Swann, Mar. 20: Lot 267: Langston Hughes, Gypsy Ballads, signed translation of García Lorca's poetry, Madrid, 1937. $1,500 to $2,500.
    Swann, Mar. 20: Lot 274: Malcolm X, Collection from Alex Haley's estate, 38 items, 1963-1971. $4,000 to $6,000.
    Swann, Mar. 20: Lot 367: Solomon Northup, Twelve Years a Slave, Auburn, NY, 1853. $2,500 to $3,500.
    Swann, Mar. 20: Lot 402: Anna Julia Cooper, A Voice from the South, Xenia, OH, 1892. $2,000 to $3,000.
  • Koller, Mar. 26: Wit, Frederick de. Atlas. Amsterdam, de Wit, [1680]. CHF 20,000 to 30,000
    Koller, Mar. 26: Merian, Maria Sibylla. Der Raupen wunderbare Verwandelung, und sonderbare Blumennahrung. Nürnberg, 1679; Frankfurt a. M. und Leipzig, 1683. CHF 20,000 to 30,000
    Koller, Mar. 26: GOETHE, JOHANN WOLFGANG VON. Faust. Ein Fragment. Von Goethe. Ächte Ausgabe. Leipzig, G. J. Göschen, 1790. CHF 7,000 to 10,000
    Koller, Mar. 26: Hieronymus. [Das hochwirdig leben der außerwoelten freünde gotes der heiligen altuaeter]. Augsburg, Johann Schönsperger d. Ä., 9. Juni 1497. CHF 40,000 to 60,000.
    Koller, Mar. 26: BIBLIA GERMANICA - Neunte deutsche Bibel. Nürnberg, A. Koberger, 17. Feb. 1483. CHF 40,000 to 60,000
    Koller, Mar. 26: HORAE B.M.V. - Stundenbuch. Lateinische Handschrift auf Pergament, Kalendarium französisch. Nordfrankreich (Rouen?). CHF 25,000 to 40,000

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